Communication and content generation is a critical component of the culture shaping journey. Employees want to feel proud of the organisation that they work for. They want to feel connected to colleagues and to the other departments and divisions. Potential employees are attracted to organisations through their content. Content has the ability to send powerful messages, shift the narrative, portray beliefs, connect people to values, demonstrate an employee value proposition to potential recruits and distribute information. Furthermore, communication needs to be inclusive, considering the whole audience and remaining aware of the narrative that exists within the organisation, as well as out there in the world.

Appletree Productions, forming part of the Appletree Group, bring expertise in this area which is flanked by over 15 years in partnering organisations to shape and sustain good culture.

We are able to offer short films, videos, adverts, motion graphics and animations as well as live streaming services. We have leveraged these expertise to deliver the following for our clients:

  • Living the Values short films: Stories of how employees are living out organisational values.
  • Management trainee short films: Introducing management trainees and promoting an organisations EVP to potential recruits.
  • Corporate announcement videos: Creative ways to communicate information to avoid lengthy written formats.
  • Leadership interview videos: Humanising leaders by revealing some of their personal context and sharing their vision for their departments and divisions.
  • Promotional adverts: Leveraging animations and motion graphics to communicate campaigns, products and services.
  • Conference content: Developing inspirational content for conferences and events.
  • Social media adverts: Short clips to draw people to produced content, aligning with a digital strategy.

Interested?

Get to know our clients

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Kirsty Rowley

People Executive, MRP Money

Appletree is a business focused on creating tailored learning experiences that connect our people to the business vision. Travis and the team are passionately committed to making a difference in the world of people development. They have a team of experienced facilitators that bring the power of story to their sessions. Appletree is a business with ‘heart’!

Melisa Hadenham

HR Director – Beiersdorf

Appletree is a one of kind organization, their leaders Travis and Liesel are not just amazing experienced facilitators but just all round awesome people. They truly bring themselves to their sessions with a lot of heart , empathy and humility , and they genuinely want to make a difference and see your employees grow.

Lara Boucher

HR Business Partner, Derivco

Sarah has a real grasp of our business and what makes Derivco great. This has helped Appletree customise a program that suits our unique needs. Each of the sessions facilitated are authentic in how they are run and include real and relevant examples that assist our leaders in processing and internalising their learnings.

Charmaine Boshoff

Group Learning and Development Manager, RCL Foods

We, the Learning & Development team here at RCL FOODS, have partnered with Appletree for a number of years now to help us deliver world class L&D solutions and related interventions. We find them highly effective in doing so with some of their key strengths being; the customisation of solutions to meet our specific business requirements; an unmatched highly interactive & engaging facilitation style; and the use of the latest learning techniques and methodology.